Brand refresh with a website that make referrals 10x easier

01/ Overview

YelloHippo, A personal branding agency that gets 95% of its business from client referrals. A strong position to be in, but it also comes with limitations.

YelloHippo need better control over the quality of leads coming in, They want to expand their reach, and test out new markets—goals that are tough to hit on word-of-mouth alone.

02 / Challenge

Clients love what YelloHippo does and are happy to refer them, however, recommending a service that others haven’t yet seen for themselves comes with a risk.

If that friend has anything less than a fantastic experience, it reflects back on the person who made the recommendation.

03 / Problem

As for the new clients, they’re mostly just relying on a friend’s word for it. They’ll do a quick background check, but...

they don’t always have the time to scroll through social media—and they could easily get distracted. Plus, YelloHippo has no control over what content they will see first.and their current website?

03 / Problem

As for the new clients, they’re mostly just relying on a friend’s word for it. They’ll do a quick background check, but...

they don’t always have the time to scroll through social media—and they could easily get distracted. Plus, YelloHippo has no control over what content they will see first.and their current website?

04 / Solution

Referrals involve three sides:

YelloHippo, their clients who refers them, and the new people being referred. A strong website  is the missing link that solves the challenges each one faces.

Consistent Branding, Every Time They See You

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From the first glance to the last click, your brand should always say ‘you’—loud and clear.

Social Proof at Every Level:

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Now, it’s not just a friend’s recommendation—they can see YelloHippo’s results firsthand.

Making it look good on every device [& browser]

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Every screen’s your best screen—make it count.

That's it. Thank you for reading :)